When we talk about SEO, the first thing which comes to everyone’s mind is content. However, merely writing the content is not enough, because the content placement is equally crucial. If you have no idea as to where you should place your content, you will not be able to make things work. Here, we are going to guide you into understanding how effective content placement can make things work for you.
Before we start discussing the top content placement strategies, you need to know the preliminary step which precedes it. The first thing which you need to do is put in the right research. You should carry out ample research for the ideas to be used in the content. Once you have the background research in pace, sit down and come up with engaging ideas which could work for you.
Look at the possible places where you could put your content. You should set really good and high aim for this because unless you dream big, how are you going to conquer your goals. Make sure that you have right details about who your target audience is and then sketch the target sites accordingly. Now, you should strive to reach out to sources which could help you get your content on such sites.
When you have the list of sites ready with you, the next step is to come up with the right guidelines which will help you in your approach. Let us take a look at some of the things which you are likely to do.
Suppose you have targeted a blog as your content placement source, you should then start digging the statistics and demographics. Look at what is the peak hour for the blog, the amount of traffic which it gets; the core readers belong to which nationality. Based on all these factors, you need to do is find out the best time where your posts can get maximum engagements.
As per the science of Social timing, the best time for publishing a post is Monday and Thursday at 9 30 AM EST because the readerships is really high at this time. Look for more such sources and target it.
Further, it is believed that those sites which come with social share buttons are more likely to be shared. They can have nearly 7 times more mentions than the rest. This shows that you should place your content on sites which offer readers the provision to share. Also, add in little tweet buttons here and there as it will improve your total outreach. Give your readers something to be happy about.
The idea is to focus on quality rather than quantity. Do not simply search for places where you could populate your content; choose sites with good authority, higher page rank and a substantial amount of traffic as well. Each of these factors will contribute towards apt content placement that is sure to help you out. Research well and implement your plans.
Ask an SEO expert Fargo for more help.